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Tip of the Day Consider Community College or Online College For Your First Year or Two

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Marketing

    20-Something Marketing Marketer

    Posted On: 2005-07-28Length: 17:00 Listen to this podcast Hey there everybody, my name is Jared Degnan. Welcome to the 20-something marketing podcast. I am a 20-something marketer in Washington DC working for an unnamed association, and you know what, you are listening to the 20-something marketing forum. Thanks so much for tuning in. Just as quick introduction, as I mentioned, I am doing this podcast as a way to connect with all the great 20-something marketers out there like myself. I want to try to make this a fund podcast, I want to make this a quick-moving podcast, and most importantly, I...

    3 Rules of Selling

    Posted On: 2005-09-01Length: 10:02 Listen to this podcast Here we go. Welcome to the Pod Show. This is our initial broadcast, starring me, Paul, and Lee. Hello. Our technician, sort of computer geek, almost. It's not my fault if it doesn't work. That's right. And my son, Jolly. Good day. That's right. And our doctor, Dr. Andy. Yes, I'm totally straight. It's true. Ok. Fine. So this show is how to, show you how to make more money in less time, and have more fun. Do we need to play the music the whole time? I'd like you to notice, it took us two hours to figure this out tonight,...

    Advice on Effective Networking

    Posted On: 2007-01-03Length: Listen to this podcast You've tuned in to another installment of the Duct Tape Marketing Podcast. Always chock full of simple, effective and affordable small business marketing tips, tactics, and strategies. And now here's your host, America's most practical small business marketing expert, John Jantsch. Hello, welcome to another edition of the Duct Tape Marketing Podcast. This is your host, John Jantsch, and my guest today is Keith Ferrazzi, the founder and CEO of Ferrazzi Green Light, and author of the very popular "Never Eat Alone," and other secrets to success, one relationship at a time. So welcome Keith! Thanks a...

    Affordable Small Business Marketing Strategies

    Posted On: 2006-04-24Length: Listen to this podcast You've tuned in to another installment of the Duct Tape Marketing Podcast. Always chock full of simple, effective and affordable small business marketing tips, tactics, and strategies. And now here's your host, America's most practical small business marketing expert, John Jantsch. Hello, welcome to another edition of the Duct Tape Marketing Podcast. This is your host, John Jantsch, and my guest today is Dr. Ivan Misner. He is the founder and chairman of B&I, Business Networks International, as well as a New York Times' best selling author. Sometimes been referred to as the father of modern...

    Age and Marketing

    Posted On: 2005-10-27Length: 21:22 Listen to this podcast Like, oh, my, god. Buffy! Look at her performance review. It's like so big! Hey folks, Jared Degnan. Question. Where do you draw the line between on top of your game and just being another obnoxious know-it-all? The reason I ask this is because this week is one of those momentous moments in the lives of a 20-something professional that we seem to dread and anticipate all at the same time. It's performance reviews. My boss will be out of town this week, or at least he will be for the most of the...

    Avoiding Online Marketing Mistakes

    Posted On: 2006-03-14Length: 60:00 Listen to this podcast Hi, welcome to Small Business Trends Radio. I'm Anita Campbell, your host, and I'm really glad you could join us today. The topic of today's show is "Ten Online Marketing Mistakes, and how to Avoid Them." Jim Kukral is our featured guest. And Jim is a veteran of online marketing, currently the publisher of an excellent website, revenues.com. And he is just a master in this area of online marketing, and we're very fortunate to have him with us today. And he's going to be joining me in just a little bit. He'll be...

    Beginners Marketing And Advertising

    Posted On: 2006-01-12Length: 31:27 Listen to this podcast And, welcome back ladies and gentlemen. My name is Jared Degnan and you are turned in to the world wide web and 20-Something Marketing Forum, an informative, engaging look at marketing, and of course the lives of 20-something professionals dealing with the reality, and of course the drama of the modern workplace. This is a show for those of us who get up in the morning, gargle with about half a gallon of coffee, and say you know what, mediocrity is not my deal. Well I want to welcome you guys to the first, I...

    Citizen Marketers - Customer Evangelists

    Posted On: 2006-12-06Length: Listen to this podcast Hello and welcome to another edition of the Duct Tape Marketing podcast. This is your host John Jantsch, and my guest today is Ben McConnell, co-author with his business partner, Jackie Cuba of "Creating Customer Evangelists," and the soon-to-be released, and what we're going to talk about today, "Citizen Marketers- when people are the message." So welcome, Ben. John, it's great to be chatting with you again. Well thanks for joining me from your fair city of Chicago, which we talked about off air I was in yesterday, and it was a gorgeous day, so it wasn't...

    Corporate Blogging

    Posted On: 2006-09-12Length: Listen to this podcast Nothing sticks like duct tape! You've tuned in to another installment of the Duct Tape Marketing Podcast. Always chock full of simple, effective and affordable small business marketing tips, tactics, and strategies. And now here's your host, America's most practical small business marketing expert, John Jantsch. Hello, welcome to another edition of the Duct Tape Marketing podcast. This is your host John Jantsch, and my guest today is Debbie Weil, a let's see, journalist, consultant, speaker, trainer. Debbie currently shows senior executives in large companies how to brand themselves as customer and employee friendly. I want to...

    Creativite Marketing Techniques

    Posted On: 2005-08-24Length: 37:09 Listen to this podcast Oh, it's been a rough week, but I am glad to say that we are back. Let me tell you folks, not having a computer does suck. In its absence I was forced to do other things, like catch up on my reading. Ok, so it wasn't that bad. But I actually picked up a book called "The Traveler." And I really want to talk about this for a couple minutes here. But the best way to describe this book, is that, for the plot line, it fuses the Matrix with something like the...

    Customer Relationship Management Software

    Posted On: 2006-02-28Length: 19:32 Listen to this podcast From the studios of Netcast Central, it's Business Success Tips, with the smiling Paul, the applausing Andy, Lee's laughing having a good time, and once a boy, And once again it's Bob And Keren. Hello. The name of, it makes we want sushi every time I say his name. I was thinking of that green can of Japanese beer. Keren beer. And sushi, that's a good mix. So, this show, And if we had the camera, you guys would see your Skyped in guest, too, Oh that's right. Maybe even see introduce him. Sorry Steve. Who just appeared out of nowhere. He's like God, he comes in from...

    Dating and Marketing Connection

    Posted On: 2005-12-01Length: 29:42 Listen to this podcast If you're like me, dating is one of those things in life that you view as a necessary evil. Guys who want relationships but no sex. Guys who want sex but no relationships. Guys that well, it's enough to make your head spin. Now I could do one of a couple of things today. I could be bitter and blast certain dating practices, or I could take my usual sardonic look at things and of course, the why and the how of the issue in order to derive some desiderata-like moral statement for you....

    Direct Mail Myths

    Posted On: 2006-01-20Length: 25:46 Listen to this podcast Welcome to corporate America. And welcome to the 20-Something Marketing Forum everyone. My name is Jared Degnan and you are listening to the most relevant podcast on the Internet for 20-something professionals and those of us who are in the marketing profession. This is an informative, engaging look into marketing, and of course the lives of 20-something professionals dealing with the realities, and of course the drama, there's always drama, and believe me, in the modern workplace. I want to thank all of you guys for tuning in and listening to me. It has been...

    Duct Tape Marketing Examples

    Posted On: 2006-09-25Length: Listen to this podcast Hello, welcome to another edition of the Duct Tape Marketing podcast. This is your host John Jantsch, and my guest today is a traveling and on the road Vern Harnish. The founder of two world-renowned entrepreneurial organizations, the Young Entrepreneurs Organization, everybody knows as YEO, and the Association of Collegiate Entrepreneurs, otherwise known as ACE. He's a contributing editor for Fortune Small Business, and is presently the founder and CEO of Gazelle's Inc. and the author of "Mastering the Rockefeller Habits, What you must do to increase the value of your fast growth firm." So...

    Franchising Advice

    Posted On: 2006-08-22Length: 55:34 Listen to this podcast Hi! And welcome to the show. I'm Anita Campbell, your host, and I am so glad you could join us today for another edition of Small Business Trends Radio. We've got another great show. The topic is "Franchising in the New Millennium-the Latest Trends." Marty McDermott, president of Franchise Interviews is our featured guest today. I will be introducing Marty in just a few minutes from now. Today he's going to be speaking about the ABCs of franchising. For instance, did you know that during the second quarter of this year 95 new franchise...

    Growing Your Business

    Posted On: 2006-05-09Length: 60:00 Listen to this podcast Welcome. I'm Anita Campbell, and I'm your host and I'm so glad you could join us for another edition of Small Business Trends Radio. The topic of today's show is "Six Steps to a Growth Business." Brad Sugars, of Action International Business Coaching is our featured guest today. I'll be introducing Brad in a few minutes from now. Brad is a man of many accomplishments, including being a best-selling author. He is an international entrepreneur and a property investor. He also is founder of Action International Business Coaching, which has been recognized by Entrepreneur...

    Growing Your eBay Business

    Posted On: 2007-01-16Length: Listen to this podcast You have big ideas for our future with eBay, and who can blame you. But you know, wise planning is critical. HammerTap now is president of eBay radio. Contributing editor, Craig Cole, I'm sorry, Greg Cole, is with us to talk about evaluating growth potential for your eBay businesses. Greg, what's the first step in assessing eBay growth potential for eBay sellers? Well, the first thing that we'd like to look at is just getting a basic comprehension of the size of the marketplace on eBay. It's very important for people to understand that they need...

    How to Break Out Your Business

    Posted On: 2007-02-12Length: Listen to this podcast You've tuned in to another installment of the Duct Tape Marketing Podcast. Always chock full of simple, effective and affordable small business marketing tips, tactics, and strategies. And now here's your host, America's most practical small business marketing expert, John Jantsch. Hello, welcome to another edition of the Duct Tape Marketing Podcast. This is your host, John Jantsch, and my guest today is Sam Horn, she is a speaker and consultant and author of the recently released POP! standout in any crowd, and the creator of the POP process where she helps folks have create innovative...

    How To Do Event Marketing

    Posted On: 2006-08-15Length: 54:44 Listen to this podcast Hi, and welcome to Small Business Trends Radio. I'm Anita Campbell and I am very glad you could join us today. We've got a great show lined up. Our show today is on marketing your business at events--how to get the biggest bank for your buck. And our featured guest today is Robert Levin, the founder, editor and publisher of the New York Enterprise Report. The New York Enterprise Report is a magazine which is the only media exclusively serving the New York City metro area small business market. That publication is relied upon...

    How To Get People To Click For Your Products

    Posted On: 2007-01-26Length: Listen to this podcast All right. So it is really possible to get people to click, buy, and not only buy online from you, but beg. Beg! Like a dog, beg, for more product, more service, and with fists full of money. Well, if it's possible, this person knows how. His name is Mark Eckenrode. He is only one of a few master certified guerilla marketing coaches in the world. If you're not familiar with guerilla marketing, the famous guru, J. Conrad Levinson wrote a book by the same name in 1982, basically how you can market to your...

    How to Sell Products Online

    Posted On: 2006-07-13Length: 29:41 Listen to this podcast Hello out there in Netcast land! That's right. This is Business Success Tips with the usual cast of characters, except for JC's not here tonight. I aint' the same without JC. It just ain't the same. We miss him. He'll be here next time. He'll be here next week for sure. But we do have the illustrious Steve with us tonight. Hey there! Who is a stockholder and a contributor and I don't know, board member of Netcast Central. That's right. And the girls in the back really like him a lot. That's right. Chicks dig me. Chicks dig him. Andy is here, as usual. Well, he...

    How to Succeed as an Entrepreneur

    Posted On: 2007-01-16Length: Listen to this podcast First we have author and entrepreneur, Cameron Johnson joining us. He's the author of the just-published book, "You Call the Shots. Succeed your way, and live the life you want with the 19 secrets of entrepreneurship." Cameron started his first business at the age of nine, and hasn't stopped starting them. Now at age 22, Cameron joins us to talk entrepreneurship, and age, and his new book. Cameron, welcome to the show. Thanks you Gary, Thanks so much for having me. My pleasure. Now, let's start out. How did you start a business at age nine? At...

    Idea Generation Systems

    Posted On: 2007-01-12Length: Listen to this podcast By now we all know that many entrepreneurs have started from some small seed of an idea, and they've built their businesses, and why we may not all be Bill Gates or the Donald, we can come up with some pretty astounding products and new ideas that work. We just need to learn some secrets. So to that end we've invited David Minter, co-author of "Lightning in a Bottle," the proven system to create new ideas and products that work. He says he can help us with his system, and we welcome you David. So...

    Making Advertising Stick

    Posted On: 2006-12-12Length: Listen to this podcast Hello and welcome to another edition of the Duct Tape Marketing podcast. This is your host John Jantsch, and my guest today is Greg Stewart. He is currently the CEO and president of the New York based Interactive Advertising Bureau, and the author of newly-released, "What Sticks, why most advertising fails and how to guarantee yours succeeds." So we're going to get into all of those very big claims, so Greg thanks for joining us. Yeah, good to be here, John. And you are calling in from New York? Yes I am. All right. Tell me a little bit...

    Marketing Managers

    Posted On: 2005-11-17Length: 23:08 Listen to this podcast And now, a public service message brought to you by the fine folks at the 20-Something Marketing Forum. Attention all trigger happy holiday marketers. This message is for you. It has come to the attention of the staff here at the 20-Something Marketing Forum that you have been slowly moving up the timetable of Christmas and the holiday season in general in hopes that no one in the consumer public will know about it. Well, you merry-making, marketing mafia, the jig is up. In case you haven't glanced at your calendars lately, there are just...

    Marketing Career Advice

    Posted On: 2005-12-15Length: 31:12 Listen to this podcast Greetings and salutations marketing fans. This is the 20-Something Marketing Forum, an informative, engaging look at marketing and the lives of 20-something professionals dealing with realities, and of course the drama of the modern workplace. My name is Jared Degnan, your host, marketing guru and anything else that you want me to be. And as you might be able to see, we are on episode #20, which is just absolutely fantastic, exciting. I feel as if we need to do something today, but I don't know what. Well actually, first of all, a couple...

    Marketing Career When You Grow Up

    Posted On: 2006-05-06Length: 21:18 Listen to this podcast Coming to you from the studios of Netcast Central. It's Business Success Tips. Oh man, you need to be drunk for this one. I know. I can't do it the way JC does it. NO offense, he's got you. But we're all here. Mr. Paul Sanneman. How do you do? Any myself, Andy Cohen. Lee Strong is here, but he's behind the computers over there. He can't talk. Whoo hoo. Hello. Our guests tonight are Steve Chipman, he's not a regular for this show. Hi there. And Steven. Anderson. Anderson! A hot keyboard player and where do you work? You work at some muffler place. Flomaster. Oh, that's...

    Marketing For Thanksgiving

    Posted On: 2005-11-24Length: 18:51 Listen to this podcast What can I say? There's a beauty and a power in the simplicity of your own voice. It's something that no one can take away from you, no one can imitate and no one can every deny. We use our voice for expression. We use it to express fear. We use it to express sympathy, hope and individuality. Many times the system in which we exist denies that voice for various reasons. Maybe it's not the place for it. Maybe it angers some. Maybe, just maybe it reveals a truth in ourselves that perhaps...

    Marketing Indie Music

    Posted On: 2006-11-09Length: 23:43 Listen to this podcast Greetings all you lucky ones, as JC would say. It's another edition of Business Success Tips. Tonight we've got some of the usual characters, i.e., Paul. Hello there. We've got Andy. Hi there! We have a special guest star, Tim. Hi. All right. Hello, Tim. So in, and you know, you think about it, that JC wasn't at the last podcast because it was, you know, Monday Night Football. But you know it's a week later, And still's Monday Night and he's still watching football. Really. The Giants still won, I'll bet. See, this way a football game will last two weeks. Cause we do two of...

    Marketing in The Christmas Season

    Posted On: 2006-12-25Length: 16:38 Listen to this podcast Hello and welcome to the very last broadcast of on-demand radio with The Market Guys. I'm AJ Monte. 2006 is wrapping up for us, and although it's customary to have both market guys on the line with you right now, I'm sorry to say that Rick Swope is buried under three feet of snow with his family over there in Colorado. They got hit with that storm, and what turned out to be a white holiday season, a white Christmas holiday for Rick and his family is turning out to be a nightmare over...

    Marketing Mistakes Defined

    Posted On: 2005-11-10Length: 20:53 Listen to this podcast Out of all the successes I've had in my short stand as a marketer, and for that matter, in life, it's the stupid things that I've done that seem to bear the most resonance. Missed opportunities, you know, bad judgments, silly comments, things how I wish I could take back. You know what, if we're lucky the mistakes we make don't affect our lives for too long. Slowly, gently they give way eventually to the tide of progress and our genuine intention to be better than we were before. Not everything in our lives...

    Marketing Mistakes & How to Avoid Them

    Posted On: 2007-01-12Length: Listen to this podcast From flyers and coupon books in our neighborhoods, billboards, TV, radio ads, speaking engagements, sales funnels and more, we've all marketed ourselves or our products in one way or another. Boy have we made some mistakes! Some doozies! Let's put all that behind us and talk about the super deadly marketing mistakes, and how to avoid them in the future. Our guest is Adam Urbanski, a marketing strategist and president of Marketing Mentors, Inc. OK, David. Or rather, Adam. Excuse me. Adam, give us some of the, I just made a deadly radio announcer mistake...

    Mass Markets Advertising

    Posted On: 2005-09-22Length: 26:01 Listen to this podcast When you're always going like I am, there are some days that you get up and you have a moment where the reality of marketing just hits you like a ton of bricks. And I had such a moment today when I opened up the Wall Street Journal and read their cover article about new in-store marketing tactics. Now, according to research by Proctor and Gamble, most shoppers will make a product decision, not when drawing up their shopping list, but in the three to seven seconds prior to taking the product off the...

    Mastering Microsoft Excel For Marketing

    Posted On: 2006-05-30Length: 52:56 Listen to this podcast Welcome to the show. I'm Anita Campbell, your host. And I'm so glad you could join us today for another edition of Small Business Trends Radio. The topic of today's show is "Why Mastering Excel is a Critical Marketing Skill." Marketing professionals have 90% of what they need to get customers to choose them. They just lack the right tools to make sense of all that marketing data. Our two featured guests today, Ivana Taylor, and Bill Jalen, co-authors of Excel for Marketing Managers, explain why mastering the spreadsheet program Excel is a critical...

    Networking to Grow Your Small Business

    Posted On: 2006-02-14Length: 60:00 Listen to this podcast Welcome, welcome, welcome. I'm Anita Campbell, your host of Small Business Trends radio, and I'm so glad you could join us today. The topic of today's show is, "Building your Network to Grow your Small Business." And in just a few minutes I'll be introducing Rex Hammock, our featured guest today. This is a show you definitely want to stay with us for. Learning from others is the most popular way small business owners seek answers and make decisions. Rex will be exploring how to build a network of trusted advisors, the value you...

    New Venture Success

    Posted On: 2005-10-13Length: 28:00 Listen to this podcast Oh! Gosh! I hate dating. I really do have to say it. It's not like I want to be single my entire life, but there's got to be a better way. And I mean, I really hate, in fact, first dates. The ambiguity, the "will I get a second date out of it?" It's just absolutely insane. And, I mean, the best thing about it is you get to feel sorry for yourself afterwards if you don't get a second date, and you have to pick yourself up by you bootstraps and say, you...

    Online Marketing Forum

    Posted On: 2006-01-26Length: 33:16 Listen to this podcast And welcome back, ladies and gentlemen. My name is Jared Degnan and you are listening to the 20-Something Marketing Forum, an informative, engaging look at marketing, and of course the lives of 20-something professionals dealing with the realities and of course the drama of the modern workplace. This is the most relevant podcast on the Internet for 20-something professionals, and to start off, I just want to say thank you guys so much for listening. I was looking at this week, looking at some of your comments on the blog, and some of the...

    Organizational Politics and Business

    Posted On: 2005-08-30Length: 17:11 Listen to this podcast Ok, couple quick housekeeping notes before I begin today's show. First off, yeah, I realize last week's show went like 15 minutes over, I'm sorry. It was late. I had too much coffee. Deal with it. If you're still listening, it can't be that bad. Secondly, on behalf of the entire staff here at the 20-Something Marketing Forum, I want to issue this formal apology to any scientists, foreigners, or republicans who we may have offended in the Dr. Klaus stick of episode #4. Dr. Klaus was having a bad day and is fully...

    Charitable Marketing

    Posted On: 2005-09-15Length: 25:19 Listen to this podcast So, as most of my loyal listeners know, my rants really do run the gambit. Sometimes they're funny, sometimes they're a bit askew, but if you doubt how on point I am, I want you to listen to this. Last week I talked a lot about the real women campaign, the real curves, the Dove thing, and I mentioned that what I was waiting for was a real men campaign. Well, it's now being reported in Ad Age that a German arm of Ogilvy and Mather has actually created a real man campaign. The...

    Peer Pressure Marketing

    Posted On: 2005-08-10Length: 21:03 Listen to this podcast There's a great quote from David Ogilvy of Ogilvy and Mather. He said, "If you try to persuade people to do something or buy something, it seems to me you should use their language, the language in which they think." Now I went shopping this past weekend, it seems to me like everywhere I go, there are marketers that want to sell us something, not in the language in which we think, but also in the language based in the way they think our best friends think, the way that the object of our...

    Random Business Encounters Advice

    Posted On: 2006-04-04Length: 60:00 Listen to this podcast Hi. Welcome to the show. I'm Anita Campbell, and this is another edition of Small Business Trends Radio. The topic of today's show is "Master the Random Business Encounter." David Lorenzo is an executive formerly with Marriot Corporation, and a strategist with the Gallup Organization, who has written a book called "Career Intensity." Well be talking with David about a subject he discusses in the book, about how to master the random business encounter. Now you've heard people say whether they're lucky, or sometimes they say they're not. David shows you how to create...

    Relationship Marketing

    Posted On: 2006-01-31Length: 60:00 Listen to this podcast Hello! Welcome to Small Business Trends radio. And I'm Anita Campbell. I'm your host for today. We've got a great show today. The topic is "Beating the Big Box Guys by Changing the Rules." John Wyckoff is today's featured guest. John will be telling all of us small business owners how not to fear the competition from big competitors, such as big box retailers, and he will be explaining how to grow your small business through relationship marketing. But first, before we bring John on the show, we have the Today's Trend segment, a little...

    Sales and Activity Planning

    Posted On: 2006-01-03Length: 56:08 Listen to this podcast Hi, welcome to the show. I'm Anita Campbell, your host of Small Business Trends radio, and I am so glad you could join us today. This radio program is a companion to the Small Business Trends website where we explore the trends that drive small business. And you can find us at smallbiztrends.com. Small b-i-z trends.com. We have a fabulous guest and I'll be introducing him in just a moment to talk with us, Warren Greshes. But before we talk with Warren, who's going to walk us through today how to develop sales and...

    Sales vs. Marketing Explained

    Posted On: 2006-12-08Length: Listen to this podcast Let me do a little bit more introduction of our guests, Jill Conrath, as I said is the author of "Selling to Big Companies," recognized expert really, in selling to large corporations, and in fact on tope of that, her title of that being the title of her book. There's also a wonderful website that you should check out that's called sellingtobigcompanies.com. And Brian Carroll is the CEO of a company called In Touch, a lead generation, B2B lead generation company, and is the author as I said of "Lead Generation for Complex Sales," and...

    Seth Godin and Marketing Advice

    Posted On: 2006-08-16Length: Listen to this podcast Hello and welcome to another edition of the Duct Tape Marketing Podcast. This is your host John Jantsch, my guest today is Seth Godin, author of, oh, I don't know, Permission Marketing, Unleashing the Ideavirus, All Marketers are Liars, and I could go on with a few more titles, there. But today we're going to talk about a new book, "Small is the New Big," a collection of writings really from Seth's popular blog, and also from some things that I've seen in Fast Company as well. So welcome, Seth. Well, thank you for having me,...

    Stock Markets Update

    Posted On: 2006-10-13Length: Listen to this podcast It's Brian Preston, the Money Guy, restoring order to your financial chaos. Retirement, investing, taxes. You've got financial questions, he's got financial answers. It's Brian Preston, the Money Guy. It is October 13, 2006. You know what that means. It is Friday the 13th. So I didn't know if I was supposed to go download some spooky music, maybe bring a black cat into the podcast booth here, but we're just going to play this as we normally do, the only things we're going to expand this marketing media update though just to go over a...

    Strategies For Improving Marketing

    Posted On: 2006-12-15Length: Listen to this podcast Hello and welcome to another edition of the Duct Tape Marketing podcast. This is your host John Jantsch, and my guest today is Roy Young, the director of strategy and development at MarketingProfs.com, and the co-author of "Marketing Champions, Practical Strategies of Improving Marketing's Power, Influence and Business Impact." So, thanks for joining me, Roy. Thank you, John, sorry. Hey, you've got a couple co-authors on this as well. Alan, is it Weiss or Weiss? Alan Weiss. Weiss and David Stuart. I think that would be a nice way to write a book, or did it prove more challenging? Actually...

    The Interview Process

    Posted On: 2005-10-20Length: 24:30 Listen to this podcast Greetings and salutations marketing fans. It's that time of year again. The air is turning cold, the wind whips by me in the morning, carrying with it leaves of cinnamon, burgundy and brilliant, brilliant yellow. At outdoor cafes and bars crowds begin to wane down to touch those few committed stragglers. Nary a tourist to be seen in our nation's capital these day, but the sharp wheeze of the school busses harrow the return of the school group. Yes, indeed, it's that magical time of year, and it can only mean one thing, folks....

    The Mobile Entrepreneur

    Posted On: 2006-03-21Length: 60:00 Listen to this podcast Hi and welcome to the show! I'm Anita Campbell and I'm very glad you could join us today. Hey, we've got a great show lined up. It's called "The Mobile Entrepreneur, Equipping your Office for Maximum Mobility." Ramon Ray, who is a technology writer and publisher of smallbiztechnology.com, and himself someone with a hands-on background as a technology consultant, is going to be joining us to tell us exactly how to outfit ourselves to be mobile entrepreneurs so that we can all get out of the office, get some face time with clients and...

    Tips For a Successful Business

    Posted On: 2006-10-31Length: 19:56 Listen to this podcast Hello everybody. It's time for another show. Yes, it's Business Success Tips. I'm Lee, I'm here with Paul. I'm Paul. I'm Andy. Andy's here and that's it for tonight. We're JC-less. Now I'm going to tell you JC's excuse. See, I was going up the ranch road, and he was coming down the ranch road, and we drive by, and here's his (?), and I come down in the Z, and I said, JC, you're not going to be at the podcasting. He says, no, I'm really tired, blah blah blah blah, I'm exhausted, I'm just getting over an...

    Top of Mind

    Posted On: 2006-05-18Length: 32:18 Listen to this podcast From the Netcast Studios, it's Business Success Tips. With Paul, Lee, and Andy. And smoke em if you got em. That's right. This isn't the 420 show, right, we already did that? We missed it. We missed it. We just forgot about it. Even though it's actually tomorrow, technically in our world, but we time travel, so it's ok. That's right. It's Ok. We're always late. We're always late, we never know where we are. That's true. That's true. So, here we are, we're going to discuss today, the topic of the day, as far as business success tips goes, is...

    Truth in Business

    Posted On: 2005-12-28Length: 28:00 Listen to this podcast Rise and Shine 20-somethings. It's time for the 20-Something Marketing Forum with your host, Jared Degnan. Greetings and salutations marketing fans. You are listening to the 20-Something Marketing Forum, an informative, engaging look at the marketing, and of course the lives of 20-something professionals, dealing with the realities, and of course the drama of the modern workplace. My name is Jared Degnan, welcome to the show. And, let me just start by saying thank you so much for listening. Oh! I am going to be changing a little bit of the show. I kind of took...

    Truth In Marketing

    Posted On: 2005-10-06Length: 28:48 Listen to this podcast Well folks, congrats! We've reached episode #10. Yep, that's right. The wild insane ride that I like to affectionately call our slow descent into self-indulgent chaos has reached 10 weeks of broadcasting. And to tell you the absolute truth, I didn't really have a clue about what I wanted to talk about today, until a coworker of mine got into a conversation and we were talking about the future and what reality is going to be like in the next couple of months, the next couple of years. And the fact of the matter...

    Using a Web Site in your Business

    Posted On: 2007-01-11Length: Listen to this podcast You've tuned in to another installment of the Duct Tape Marketing Podcast. Always chock full of simple, effective and affordable small business marketing tips, tactics, and strategies. And now here's your host, America's most practical small business marketing expert, John Jantsch. Hello and welcome to another edition of the Duct Tape Marketing podcast. This is your host John Jantsch. My guest today is Justin Kitch, the CEO and founder of Homestead Technology, Inc, a company that provides website creation software, e-commerce solutions and online marketing products and services to small businesses. So welcome, Justin. Thanks, John. Glad...

    What is Buzz Marketing?

    Posted On: 2005-11-29Length: 55:15 Listen to this podcast Hi, welcome to the show. This is Anita Campbell, and you're listening to Small Business Trends radio. And I'm so glad you could be with us today. We have an absolutely wonderful guest we'll be talking with in just a few moments, Ron McDaniel, who is CEO of word-of-mouth marketing agency, Bazoodle, is going to be talking bout this whole revolution in marketing today, including this trend towards word-of-moth marketing and buzz marketing and why they're so important. But before we get to Ron, we're going to do our traditional Today's Trend segment. And today's...

    Word of Mouth Marketing

    Posted On: 2007-01-15Length: Listen to this podcast Hello and welcome to another edition of the Duct Tape Marketing podcast. This is your host John Jantsch, and my guest today is Andy Sernovitz. He is the chief executive office of the word-of-mouth marketing association, and the author of the just-recently-released "Word of Mouth Marketing, how smart companies get people talking." So, Andy, thanks for joining me. It's my pleasure. Hey, let me ask quickly, because well, this is about, I say quickly, this is going to be a three-part question. But, you know word-of-mouth marketing's been around for a long time, and yet it seems...

    Direct Marketing Products

    Posted On: 2005-09-01Length: Listen to this podcast Ever since I took my job and became responsible for the production of several dozen direct marketing projects, I seem to be paying a lot more attention to my direct mail advertising. I examine my mail, I look at different solicitations, try to become inspired and produce pieces that don't just lay on your desk, but seem to serve some meaningful purpose, even if you don't buy whatever I'm selling. Now, I was stopped cold today by quite an unusual piece of direct mail that I'd like to share with you. It came in an...

    Your Best and Highest Use

    Posted On: 2005-03-25Length: 40:00 Listen to this podcast Hi, and welcome to SMB Trendwire, the audio conversation for the small business marketplace. My name is Anita Campbell, your co-host for today's conversation. And for today's conversation, we have an absolutely great guest. He is the owner and principal of Birol Growth Consulting, with special expertise in helping companies grow. Andy is a consultant, coach, author and speaker who helps owners grow their business by growing their best and highest use. And that phrase is his trademark, by the way, and Andy is going to explain that for us later. But Andy coaches...

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