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Bert Decker on Duct Tape Marketing
Posted on: 2006-09-18 Length: Hello, welcome to another addition of the duct tape marketing podcast. This is your host, John Jantsch, and my guest today is Burt Decker, the founder and chairman of Decker Communications and the author of what I think is a great book that I think everyone should read, called "You've got to be Believed to be Heard." So, welcome Burt. Thank you John, glad to be here. I have said that many times that communication is the master business skill, and you made a ,career out of teaching individu ... |
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POP! Goes the Podcast
Posted on: 2007-02-12 Length: You've tuned in to another installment of the Duct Tape Marketing Podcast. Always chock full of simple, effective and affordable small business marketing tips, tactics, and strategies. And now here's your host, America's most practical small business marketing expert, John Jantsch. Hello, welcome to another edition of the Duct Tape Marketing Podcast. This is your host, John Jantsch, and my guest today is Sam Horn, she is a speaker and consultant and author of the recently released POP! stando ... |
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Power of Conversation
Posted on: 2005-10-19 Length: 20:47 Number 9. Number 9. That's right, ladies and gentlemen, we're back for our ninth show. And I'm here with the usual suspects. I've got Lee the strong man. Hello there. Dr. Andy. Howdy. And now, the Paul man, Paul Sanneman coming at you. How you doing? Well this is to our loyal listeners, again, tell a friend. I feel like I'm pitching this thing. We've got to get up to 25 listeners. Wait, wait, wait. I believe we do have an e-mail that they could e-mail us at. We do? That ... |
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CEO TALKS: Warren Carter of MyOnlyOne
Posted on: 2005-03-10 Length: 30:00 Hello and welcome to SMB Trendwire, the audio conversation for the small business marketplace. My name is Steve Rucinski, your host for today's conversation. We're starting a new additional program format for today, called CEO Talks. This is where we will do a 10-question interview with a current small business CEO. Our hope is that you, our listening audience, will acquire some valuable nuggets of information that you can apply in your own business. Today our guest on CEO Talks is Warren Carter ... |
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Start the Year Off Right with Sales and Activity Plans
Posted on: 2006-01-03 Length: 56:08 Hi, welcome to the show. I'm Anita Campbell, your host of Small Business Trends radio, and I am so glad you could join us today. This radio program is a companion to the Small Business Trends website where we explore the trends that drive small business. And you can find us at smallbiztrends.com. Small b-i-z trends.com. We have a fabulous guest and I'll be introducing him in just a moment to talk with us, Warren Greshes. But before we talk with Warren, who's going to walk us through today how ... |
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Seth Godin on Duct Tape Marketing Podcast
Posted on: 2006-08-16 Length: Hello and welcome to another edition of the Duct Tape Marketing Podcast. This is your host John Jantsch, my guest today is Seth Godin, author of, oh, I don't know, Permission Marketing, Unleashing the Ideavirus, All Marketers are Liars, and I could go on with a few more titles, there. But today we're going to talk about a new book, "Small is the New Big," a collection of writings really from Seth's popular blog, and also from some things that I've seen in Fast Company as well. So welcome, Seth. ... |
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Organizational politics A Go-Go
Posted on: 2005-08-30 Length: 17:11 Ok, couple quick housekeeping notes before I begin today's show. First off, yeah, I realize last week's show went like 15 minutes over, I'm sorry. It was late. I had too much coffee. Deal with it. If you're still listening, it can't be that bad. Secondly, on behalf of the entire staff here at the 20-Something Marketing Forum, I want to issue this formal apology to any scientists, foreigners, or republicans who we may have offended in the Dr. Klaus stick of episode #4. Dr. Klaus was having a bad ... |
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The Hip Factor (Peer Pressure Marketing)
Posted on: 2005-08-10 Length: 21:03 There's a great quote from David Ogilvy of Ogilvy and Mather. He said, "If you try to persuade people to do something or buy something, it seems to me you should use their language, the language in which they think." Now I went shopping this past weekend, it seems to me like everywhere I go, there are marketers that want to sell us something, not in the language in which we think, but also in the language based in the way they think our best friends think, the way that the object of our desire t ... |
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Don’t Phunk With My Words
Posted on: 2005-09-29 Length: 22:13 Well folks, it might not feel like it, but it's fall here once again in our nation's capital. A slight chill permeates the air, and for some strange reason we're having an Indian summer. But you know what, it's not the weather that's heating up. It's the protestors. Now, living in Washington for a while, you get used to regular protests, but very seldom do you see three massive events converge at one time for different reasons, like we did here last weekend. You may have also seen some of the co ... |
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The Age Thing
Posted on: 2005-10-27 Length: 21:22 Like, oh, my, god. Buffy! Look at her performance review. It's like so big! Hey folks, Jared Degnan. Question. Where do you draw the line between on top of your game and just being another obnoxious know-it-all? The reason I ask this is because this week is one of those momentous moments in the lives of a 20-something professional that we seem to dread and anticipate all at the same time. It's performance reviews. My boss will be out of town this week, or at least he will be for the most of the ... |
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